orthodontist marketing

The Necessities of a Successful Orthodontist Website

Orthodontists are not like dentists; you specialize in different services than a general dentist does and typically orthodontists have a more specific patient base.  So why should your website look like your dentist colleague’s up the street?  In two words: it shouldn’t. While yes, a good orthodontist website is professional, eye-catching, informative, accessible on all…

Everything a Dentist should know about Facebook’s Latest Newsfeed Algorithm Update

Facebook has proven to be a very valuable marketing tool for dental practices.  Why?  A dynamic dental Facebook page can help strengthen your internal patient relationships and has the capability to give your SEO efforts a boost by sending Google social signals that help establish your website’s credibility and authority – which usually means a…