online dental marketing

Year in Review: The Top Four Changes to Online Dental Marketing in 2013

Online marketing changes about as quickly as the months pass, and 2013 has been no exception.  In this year alone, online marketing specialists saw drastic changes to the way Facebook users can search for local information and watched Google make the most dramatic change to its search algorithm since 2001.  Needless to say, we’ve been…

Re-evaluating the 6 Key Trends of Online Dental Marketing in 2012

When it comes to the ever-evolving landscape of online dental marketing, the old adage shouldread, “The more things change, the more they….well…change.” It seems as soon as marketing experts and business owners formulate an online marketing approach that is working for them, Google changes the rules; and strategies need to be revised or in some…

It’s Time for Dentists to Develop a Mobile Strategy

The statistics are in. It’s time to start developing a mobile strategy.The following statistics are based on research presented in the Bootstrapper’s Guide to the Mobile Web and their free, supporting infographic.  (All sources are cited at the bottom of the infographic.) Based on current growth, it is estimated there will be 788 million mobile-only internet users by 2015.…