We wanted to bring a recent Google Business Profile issue to your attention. Since February 7, 2025, many businesses have reported a drop in their Google Reviews count. The reviews themselves are not being deleted, but the total count is not displaying correctly. Google is aware of the situation and is actively working on a solution.
At this time, there is no need to panic. This appears to be a widespread issue affecting businesses across various industries. We are closely monitoring the situation and will keep you updated as Google provides more information.
If you have any concerns or notice any unusual changes, feel free to reach out. We appreciate your patience, and we’ll keep you informed as soon as we have updates.
Update 2/13 – One of our partners, who specializes in GBP reviews, has confirmed that “Google has acknowledged a bug in the way they are counting local reviews on a Google Business Profile (GBP). We are in direct communication with them, and they are actively working on a fix.” For more details, please refer to this Google support thread.