Does your website convert visitors into new patients? Whether you have never had a website or your current one needs a makeover, our dedicated web team will design a welcoming website that’s as professional and individual as you are! Because we only work with dentists, we know what prospective patients are looking for, and we know how to present the right image to ensure they choose your practice over your competitors. We get to know you and your practice goals first, then create a website that meets the needs of prospective and current patients.
We build dental websites with usability and search engine optimization in mind. Your website will be easy to use, mobile friendly, and effective at conveying the expertise, personality, and positive vibe of your practice.
About 46% of Google searches are local, and 86% of people look up the location of a business on Google Maps. Your Google Business profile is arguably the most important component of your successful marketing strategy—and best of all, it’s a free service from Google. We’ll ensure your Google Business profile stands out with complete and up-to-date information including location(s), hours of operation, descriptions, and current photos.
SEO is the practice of optimizing your website and creating high quality content so the search engines find and rank your website. Why is SEO important? 75% of Google users look no further than the first page of search results. Consumers with no other point of reference assume that the dentists with high online visibility are the “best dentists” in their area. Our search optimization experts make sure your dental website ranks high in local organic (free) web searches for the services you provide.
Pay-Per-Click Advertising (PPC) you see on Google is one of the fastest and most trackable ways to drive traffic to your website. When someone searches for the services you are targeting, your ad displays in the Ads section of the search results page. You don’t pay when your ad is displayed – a charge results each time someone clicks on your ad and is taken to your website or custom landing page. It’s an effective strategy because it delivers your ads to those who are actively searching for dental services at the exact moment they are looking for a dentist.
Successful PPC campaigns rely on a variety of factors, the most important of which is expertise. Bullseye Media team members are Google Ads certified.
Protecting your reputation online is critical. 93% of consumers consult reviews, and 79% of consumers say they trust online reviews as much as personal recommendations. Become your town’s favorite dental practice! Our reputation management service will help increase the number of patient reviews on Google, Yelp, Yellow Pages, and other rating sites. With this service, you can also read and respond to your reviews on Google, Facebook, Yelp, and many other relevant sites, and can display them on your website for potential patients and referring dentists to see.
Video is an excellent way to introduce potential patients to your practice, build rapport, and keep visitors on your site longer. You can use video to introduce your team, explain common procedures or services, and show off your advanced technology. Videos are great to post on your homepage, Meet the Doctor page, and on social media. We can also create a YouTube channel for your practice, giving you even higher visibility on search engines.
We’ll help you examine the current state of your practice and come up with a marketing treatment plan to help you meet your goals. Get in touch!
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Social Media Management
Everyone in your community needs a dentist, and many people use social media to ask for advice and recommendations on services and products. By having an active social media presence, you can personally connect with potential clients to build awareness and trust, and reinforce positive patient relationships. Our social media services help keep your Facebook, Twitter, and Instagram pages fresh, relevant, and top of mind.