The technology train, or maybe it’s a rocket, is zooming along. And it’s taking all of us with it. Think how far technology has come in just the last few years: grocery delivery is commonplace, you can watch just about anything you want at the push of a button on your smart TV/Roku/AppleTV, and you… Continue reading Is Your Website Ready for 2022?
Tag: Blog
The 5 Least Likely Things You’ll Hear From Patients in 2022
A new survey reveals the 5 things you’re LEAST LIKELY to hear from a patient in 2022: “I love this COVID thing! I want to wear a mask forever!” “Why yes, my dental coverage makes perfect sense!” “Doctor, you’re not charging me enough.” “Can I wait in the lobby longer next time? I love 2018… Continue reading The 5 Least Likely Things You’ll Hear From Patients in 2022
2021: Bullseye Media Year-in-Review
We’re at the end of 2021. What. A. Year. Since I purchased Bullseye Media in late 2020, it’s been a year of growth. We’ve grown our team: adding even more expertise in SEO, content, data analytics, and more. More new clients are coming on board than ever before. And we’ve taken our client offerings to… Continue reading 2021: Bullseye Media Year-in-Review
Three New Year’s Resolutions Every Dental Practice Should Make
Ernie Cote, Bullseye Media’s Owner and CEO, discusses the three simple resolutions you can make for 2022 that will improve your online ranking in the latest issue of North Texas Dentistry. Take a look. Set aside 30 minutes each week to vastly improve your online ranking Jonathan Albert, psychotherapist and author of Be Fearless; Change… Continue reading Three New Year’s Resolutions Every Dental Practice Should Make
Amping Up Mobile Display with AMP
Apple famously coined “A thousand songs in your pocket” when they launched the iPod in 2001. We’ve come a long way in 20 years: now nearly all of your patients have the entire internet in their pockets (and hands), all day, every day. We went from banking online at our computers to mobile banking. From… Continue reading Amping Up Mobile Display with AMP
Finding New Patients Online
A stale office on a busy corner or the Taj Mahal on a dead-end road? How are you finding new patients online? Ernie Cote, Bullseye Media’s Owner and CEO, discusses best practices for SEO in the latest issue of North Texas Dentistry. Take a look. When my daughters were young, we’d play “Would you rather?”… Continue reading Finding New Patients Online
Take Control of Your Online Reputation
One crucial step in the digital marketing process for the dental industry is managing online reviews and protecting your practice’s reputation online. This is also likely the most backburner of all backburner tasks in your dental practice. Challenges Of Managing Online Reviews Yourself Finding the time.—Of course, it’s time consuming. Between keeping the day’s schedule… Continue reading Take Control of Your Online Reputation
Is your front office staff thwarting
your marketing efforts?
It just doesn’t make sense. You invest in proven sleep apnea treatment keywords to drive prospective patients to your website, but you’re not seeing the expected uptick in new patients from these efforts. Your front office staff may unwittingly be to blame. Keywords like “CPAP alternative” have demonstrated success in getting patients to reach out… Continue reading Is your front office staff thwarting
your marketing efforts?
Online Reviews in Dental Marketing
(aka SEO Catnip)
75% of businesses don’t respond to their online reviews. This is a huge missed opportunity. You know. We know. Consumers know. Referrals know. And future patients ALL know. Online reviews are key. They’re key to getting people to your site and then getting them in your door. 93% of customers consult reviews. 79% of consumers… Continue reading Online Reviews in Dental Marketing
(aka SEO Catnip)
Bullseye Media: A New Chapter in Dental Marketing
Bullseye Media is moving into a new chapter. This agency has done great work since its founding in 2006. As the new CEO and owner, I have big plans for the future. I can’t wait to take you along for the ride! A little about me When your dental marketing agency changes hands, it’s normal… Continue reading Bullseye Media: A New Chapter in Dental Marketing