At Bullseye Media, continuous improvement isn’t just a philosophy — it’s a practice. We’re constantly testing, analyzing, and refining our strategies to ensure our clients’ websites perform at their best. One area that’s always top of mind is site speed, and we’ve recently rolled out updates to our optimization procedures that have shown measurable, positive impact.
After implementing our latest enhancements, we conducted performance audits using Google Lighthouse Speed Tests on a diverse set of client sites. The results were compelling.
On average, mobile performance scores increased by 40%, while desktop scores improved by 18%. In other terms, the average mobile score jumped to 73, while desktop scores climbed to 96 out of 100. These gains represent significant strides in page speed and overall user experience — two crucial factors for both SEO performance and patient engagement.
Why does this matter? Faster websites rank better, convert better, and provide a more professional digital experience. In the dental space, where local competition is fierce and user patience is limited, shaving even a few seconds off load times can directly impact appointment bookings and lead quality.
These upgrades also demonstrate our ongoing commitment to providing long-term value. We don’t stop at launching a good site — we continue to monitor and enhance performance as search engine standards evolve and user expectations rise.
If you’re already a Bullseye Media client, rest assured that your site is benefiting from these improvements. And if you’re evaluating partners for digital marketing or SEO, know that we don’t just talk about performance — we prove it, with data-backed results and a relentless drive to make every site faster and more effective.
Let’s make your website your strongest marketing asset — not just visually, but measurably.
