Stop putting your patients on hold

man frustrated on call

When it comes to scheduling and confirming dental appointments, no one likes to wait on the phone lines. Okay, maybe no one except this guy. (We admit, he has some sweet dance moves.) The rest of us aren’t usually in the mood to jam to our dentist’s hold music.  Take Dr. Ernie’s patients, for example. […]

“LOL. I’m not a Dr.”

smelly foot disease specialist google search result for smelly foot specialist in your area

“LOL. I’m not a Dr.” Yes, this was a text I actually received from a stranger recently. A friend of mine requested a referral from a specialist I’d seen in the past. For the sake of this example, we’ll call it a referral for a “Smelly Foot Disease Specialist.”* I did not have the contact […]

My ProSomnus Device is Too Legit to Quit

thumbs down I'm a cpap fail. But it led me to DSM success!

My ProSomnus Device is Too Legit to Quit And other MC Hammer lessons from the 2022 North American Dental Sleep Symposium I was diagnosed with sleep apnea last year, and I’m what the insurance company calls a CPAP fail. Meaning it was prescribed, and I hated it. (If you ever want to look as unattractive […]

Dentists’ Share Cheesy Pickup Lines That Would Make Cupid Blush

dentists' top 5 pickup lines

FOR INCISIVE RELEASE* DALLAS, February 14, 2022 Bullseye Media helps dentists break the ice and secure the bag this Valentine’s Day To celebrate Valentine’s Day, Bullseye Media invited the 500 attending dentists at the North American Dental Sleep Medicine Symposium to submit their best dental-related pickup lines and win cash prizes up to $250. The […]

6 Questions Every Dentist Should Ask Their Digital Agency

pile of post its notes with question marks

6 Questions Every Dentist Should Ask Their Digital Agency, According to a Skeptical Doctor at the SSC Symposium I recently attended a dental convention where one of the organization’s esteemed dental practitioners addressed the crowd and called me out as a jerk. Ok, he did not literally call me a jerk, but sitting in the back […]

Social Media Checkup: Tips and Tricks for 2022

young adults sitting on couch looking at phone in one hand holding big icons with other

In today’s world, social media is ubiquitous. We use Facebook, YouTube, WhatsApp, Instagram, Twitter, Pinterest, TikTok, and other emerging social media networks to connect, share ideas, and stay in the know. For most of us, engaging with social apps has become part of our daily routine. In fact, the average person spends about two and […]

Is Your Website Ready for 2022?

website view on desktop tablet and mobile

The technology train, or maybe it’s a rocket, is zooming along. And it’s taking all of us with it. Think how far technology has come in just the last few years: grocery delivery is commonplace, you can watch just about anything you want at the push of a button on your smart TV/Roku/AppleTV, and you […]

The 5 Least Likely Things You’ll Hear From Patients in 2022

5 things you won't hear from patients in 2022

A new survey reveals the 5 things you’re LEAST LIKELY to hear from a patient in 2022: “I love this COVID thing! I want to wear a mask forever!” “Why yes, my dental coverage makes perfect sense!” “Doctor, you’re not charging me enough.” “Can I wait in the lobby longer next time? I love 2018 […]

2021: Bullseye Media Year-in-Review

Bullseye Media's Year-in-Review 2021

We’re at the end of 2021. What. A. Year. Since I purchased Bullseye Media in late 2020, it’s been a year of growth. We’ve grown our team: adding even more expertise in SEO, content, data analytics, and more. More new clients are coming on board than ever before. And we’ve taken our client offerings to […]

Three New Year’s Resolutions Every Dental Practice Should Make

New Year's Resolutions page with 3 blanks next to coffee cup and pen

Ernie Cote, Bullseye Media’s Owner and CEO, discusses the three simple resolutions you can make for 2022 that will improve your online ranking in the latest issue of North Texas Dentistry. Take a look. Set aside 30 minutes each week to vastly improve your online ranking Jonathan Albert, psychotherapist and author of Be Fearless; Change […]